+ RED CROSS
Helping the Red Cross with collateral
The Red Cross required conference collateral for their 7th Pan-African PACT conference that’s held every 4 years – members of 54 African countries gather to share and develop strategy to help alleviate suffering on the continent.
The International Red Cross and Red Crescent Movement is an international humanitarian movement with approximately 97 million volunteers, members and staff worldwide, which was founded to protect human life and health, to ensure respect for all human beings, and to prevent and alleviate human suffering.
Development of conference collateral pack that highlighted South Africa as the focus region, with strong use of photographic imagery showcasing the Red Cross in action.